Regional Sales Manager
Company Information CSWâs Engineered Building Solutions segment manufactures custom architectural building components and innovative firestopping and smoke-rated products that help protect people. Safety and code compliance are top of mind for architects, engineers and contractors. Our purposeful brands combine functionality with aesthetically pleasing designs for the construction, refurbishment, and modernization of buildings.â¯Our brands include Balco, Greco Architectural Metal Products, and Smoke Guard. Position Summary Balco is seeking a dynamic, motivated, and results-driven Regional Sales Manager to lead and grow sales of our architectural product lines across the Western Half of the United States. This is a high-impact leadership role for a sales professional who thrives in the architectural building products space and is energized by building teams, driving growth, and influencing complex construction projects from design through installation. The RSM will lead a network of direct sales professionals and independent manufacturer representatives while serving as a key market ambassador for Balcoâs portfolio of architectural engineered products for the construction industry. Categories include expansion joint systems, stair nosings, entrance mats & grids, photoluminescent egress systems, etc. The ideal candidate combines strong sales leadership with technical acumen to guide product selection based on project-specific conditions, ensuring Balco solutions are specified and installed successfully in competitive bid environments. This role combines strategic leadership, hands-on selling and technical support, and rigorous performance management to deliver profitable growth and exceptional customer experiences. Responsibilities Drive year-over-year revenue growth to meet or exceed sales budgets across assigned territories and product lines. Build, coach, and lead a high-performing sales organization consisting of direct sales employees and independent manufacturer representatives, setting clear goals and driving accountability across both groups. Provide technical guidance and support to sales team members and customers, including analyzing project conditions, recommending appropriate Balco products (e.g., expansion joint systems, stair nosings, photoluminescent egress markings), and assisting with submittals and specifications. Develop and implement competitive strategies to increase Balco specification rates and market share, including targeted initiatives with architects, contractors, and distributors. Maintain deep knowledge of the competi...
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